🎁 No catch. No credit card.

Free first steps
with AI.

Not sure if AI is right for your business? Start here. Four ways to try it — completely free, no strings attached.

Free

Free 30-Day AI Chatbot

Try a real AI chatbot on your website — no commitment.

Free

What you get

  • AI chatbot live on your website within 48 hours
  • Trained on your services, pricing, and FAQs
  • Answers customer questions 24/7
  • Captures leads while you're busy or asleep

After 30 days

Keep it running on a simple pay-as-you-go basis or one low monthly cost — or walk away with no hard feelings.

Build a demo from my website
Free

Free 30-Day AI Online Employee

Try a real AI teammate on your website — 24/7, no commitment.

Free

What you get

  • On the clock 24/7 — answers visitors at 2am the same as 2pm
  • Drives conversations toward a clear outcome
  • Captures visitor emails via a written summary they want

After 30 days

Keep your AI employee running on a simple monthly plan — or walk away with no hard feelings.

Build a demo from my website
Free

5 AI Quick Wins for Your Website

A personalised AI opportunity report — delivered to your inbox.

Free report

What you get

  • 5 specific, actionable AI improvements for your site
  • Which tools would make the biggest difference
  • Plain English — no jargon

Request your report

Free

Free AI Assessment

A no-pitch look at where AI can actually help your business.

Free

What you get

  • An honest assessment of your AI opportunities
  • The 2–3 things most likely to make a real difference
  • A follow-up summary emailed to you

How it works

Start your free assessment now — answer a few questions about your business and get your results straight away.

Start my assessment

Frequently asked questions

What is genuinely free with How Do AI?

Three things: a free AI assessment that gives you 2 or 3 practical AI moves tailored to your business; a free 30-day trial of a Botz chatbot on your website; and a free website AI report that scans your site for opportunities where AI could help. No card required for any of them and no auto-billing.

What does the 30-day free chatbot trial include?

A working Botz chatbot on your website, trained on your existing site content, live for 30 days with full functionality. You get every conversation transcript emailed to you, weekly performance stats, and one round of tuning to sharpen its tone. At day 30 you keep the leads captured; the bot switches off unless you decide to continue on a paid plan.

How does the free AI assessment work?

You answer 8 short questions about your business — what you do, who your customers are, what eats your time. Our AI cross-references your answers with common patterns across UK small businesses and returns the 2 or 3 things most likely to make a real difference for you. Takes 5 minutes to complete, results in your inbox in under an hour.

Will you keep marketing to me afterwards?

Only if you ask us to. You can opt into occasional updates when you request a free tool — that is one email a month with practical AI ideas for UK small businesses. You can unsubscribe from any email with one click. We do not sell your details to anyone and we do not run remarketing ads against you.

Is there a catch with the free chatbot trial?

No card required, no auto-billing, no forced conversion. The trial is 30 days of full product. At the end you decide whether to continue on a paid plan or walk away with the leads the bot captured. That is the whole deal — no upsells baked in.

Who is the free trial actually for?

UK small businesses and independent shops with a website that gets at least a few visitors a week and someone who checks email daily. Shops, service businesses, salons, trades, cafés, small clinics and professional practices are the sweet spot. If you get less than 5 site visits a week the trial will not have enough data to prove itself.

What if I want more than the free tools?

Book a free 30-minute discovery call from the contact page. We will look at what the assessment or trial threw up, tell you honestly whether a paid engagement is worth it for your business, and — if so — quote a fixed price. If nothing is worth doing we will say so. We do not run this as a lead-gen funnel that pushes everyone to a project.

How long does setup take for the free chatbot?

From the point you submit your website URL, the free trial bot is live on your site within 2 to 3 working days. We do a quick pass to make sure the training reads correctly for your business, then send you the embed code and a link to view sample conversations. Once you paste the code the bot is live.