What we offer
AI-powered services
working for your business.
How Do AI offers two managed service families for UK small businesses — Botz for customer conversations and Admin for growth automation — plus fixed-price consulting for anything bespoke. Pick a side to dive in, or scroll for the questions we hear every week.
Botz
AI that talks to your customers.
Turn website visitors into booked leads — 24/7, even while you sleep.
Includes
AI Chatbot
Answers questions, qualifies leads and captures enquiries around the clock.
AI Online Employee
A goal-driven AI teammate that runs real conversations to a result.

How Do AI Admin
AI that grows your business.
Find, win and keep customers — all managed from one dashboard.
Includes
Lead Generation
AI finds real, ready-to-action leads in your area and sector.
Social Media Management
On-brand posts generated, approved and scheduled for you.
Review Handling
Monitor and reply to reviews with AI-drafted, on-brand responses.
What AI services do you offer for a UK small business?
How Do AI offers two managed service families plus a custom-build track. Botz gives your website a 24/7 AI chatbot or an AI Online Employee that answers customer questions and drives conversations toward a booked lead. How Do AI Admin runs the ongoing growth jobs — finding new local customers, replying to reviews, and posting on social — from one dashboard. AI Consulting covers everything else: fixed-price hours to build, integrate or automate whatever you need.
You do not have to pick one. Most clients start with Botz to catch after-hours enquiries, then layer Admin on top once the chatbot proves its worth. Consulting sits alongside both for bespoke work that does not fit a standard package — a specific integration, a custom internal tool, a workflow to automate.
How does working with How Do AI actually work?
Every engagement starts with a free 30-minute discovery call. We ask about your business, your customers and the specific bottleneck you want to fix — no sales pitch. If AI is the right answer we quote a fixed price for a Botz build, a monthly Admin plan or a consulting bundle. If AI is not the right answer, we say so and point you elsewhere.
Once you sign, setup takes days rather than weeks. A Botz chatbot is live in 3 to 5 working days. Admin retainers start within a week and produce their first batch of approved content in the same span. Consulting bundles begin at a scheduled live session — we work through the problem with you in the room over Zoom, not in a silo.
Who is this actually built for?
UK small businesses and independent shops, mostly one-to-fifty people. Trades (plumbers, electricians, heating engineers, builders), local service businesses (salons, gyms, driving instructors), hospitality (cafés, restaurants), independent retail, and small professional practices (accountants, dentists, private clinics, estate agents). If you are the owner or the person who has to run the marketing and admin as well as the actual work, you are exactly the audience.
What we do not do: enterprise, large agencies, or companies with a full-time IT team who need managed vendor procurement. Not because we cannot — because our pricing and process are built around owner-operators who need results in weeks, not a six-month rollout.
How much does it cost and how does pricing work?
Fixed prices, no hourly billing. AI Consulting is the part with published numbers: Lite £150 for 4 hours, Plus £250 for 8 hours, Core £400 for 16 hours. Botz chatbot builds are a one-off setup fee plus a monthly fee, and Admin runs as a monthly plan priced on how many channels you want covered — both quoted after a free call, because what they cost depends entirely on what you need them to do. Bespoke builds are scoped the same way.
A deposit up front, balance on delivery. Monthly plans are 30 days notice with no minimum term. Everything you build with us is yours — code lives in your accounts, data can be exported at any time, and there are no proprietary lock-ins.
Frequently asked questions
What AI services do you offer for small businesses?
How Do AI offers two service families and a custom-build track. Botz gives your website a 24/7 AI chatbot or an AI Online Employee that runs full conversations and captures leads. How Do AI Admin finds new customers, replies to reviews and posts to social for you from one dashboard. AI Consulting bundles hours with an engineer to solve a specific problem or build something bespoke.
How much do your AI services cost?
AI Consulting has published prices: £150 for a 4-hour Lite bundle, £250 for 8 hours, £400 for 16. Chatbot and AI Employee builds are quoted as a fixed one-off fee after a free call, and Admin runs as a monthly plan priced on how many channels you want covered. Everything is fixed-price once quoted — nothing is billed by the hour.
How long does a typical project take?
A Botz chatbot Starter build is usually live in 3 to 5 working days. A multi-page website or workflow automation takes 1 to 2 weeks. A bespoke custom app is scoped after a free discovery call and typically runs 4 to 8 weeks depending on integrations. Admin retainers go live the same week and the AI takes over the moment it is trained on your business.
Do I need any technical skills to use these services?
No. Every service is set up, trained and maintained by How Do AI. You approve content, review results and stay in control, but you never write code, wrangle APIs or manage a server. If you can send an email you can run any of our tools. Setup calls are done over Zoom in plain English.
Will the AI sound like me and my business?
Yes. Every chatbot, AI Employee and social post is trained on your business — services, pricing, tone, existing website copy, and any brochures or PDFs you share. You review a set of sample outputs before anything goes live and can retrain the tone at any time. The AI never speaks unless it matches your voice.
What happens to my customer data?
Your data stays yours. We store conversation transcripts and lead details in your account and email them to you directly. Nothing is sold, nothing is used to train third-party models, and everything is UK-GDPR compliant. You can export or delete your data at any time by asking, and we destroy backups on written request.
What if the AI gives a wrong answer?
The AI is boxed into your business content and told to escalate anything it is unsure about. When a question falls outside its knowledge it says so and offers to take the visitor’s details for a human reply, rather than guessing. Every transcript is emailed to you so you can spot weak answers and we retune the training as needed — usually within a day.
Can I cancel or downgrade?
Yes. Monthly retainers run month to month with no minimum term — cancel any time with 30 days’ notice and we hand back your data, transcripts and any assets we produced. One-off projects are yours to keep once delivered; you own the outputs. There are no lock-ins, no proprietary formats, and no exit fees.
By trade
Is your trade on the list?
We have dedicated pages for 12 trades with the specific AI use cases, pricing and integrations that fit each. If yours is here, start with the trade page — otherwise book a free discovery call.
By area
Is your town on the list?
We work remotely with businesses anywhere in the UK. The 45 towns we have pages for, across 6 counties, are the ones near enough to Amersham that we can also sit down with you in person.
